|Polo Ralph Lauren, F/W 2014|
The designer of American dreams has been creating preppy sportswear and glamorous gowns for decades but one thing he resisted was a Polo brand collection just for women. Until now. Introducing Polo for Women is a major move to reach a broad range of design-conscious consumers, with it's elements inspired by downtown loft living, Adirondack style, the American West, motorcycle bikers, and even French schoolgirls. "Which style you select, should be all up to you," the designer says. "It's all about individuality."